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Thursday, 29 January 2015

Making of emagazine (ezine) - Important tips

Prime Point Srinivasan addressing NTPC officials
Prime Point Srinivasan addressing NTPC officials
NTPC, India's biggest power company in public sector organised a workshop for their senior officials drawn from Chennai, Bangalore and Hyderabad on 'E-Magazine'.  NTPC produces more than 43000 MW of power (more than one-fourth of India's power requirement). They are publishing internal emagazines for internal circulation.  In order to improve the quality and to professionalise the emagzine, they organised a workshop on 29th Jan 2015 at their Chennai office.

Prime Point Srinivasan, Editor in Chief of ezine PreSense was invited to make a presentation on 'Making of ezine'.  Mr T N Ashok, Member of the Editorial Team of PreSense and Mr S Balu (Former Addl Supdt. of Police), expert in Cyber law also joined Srinivasan.

Since the internal emagazines are made by technical people, Srinivasan encouraged them by saying that the technical people were used to 'accuracy and precision', they could do better in communication too.  He also the quoted the example of Mr Sridharan, a mechanical engineer and Chief PRO of Southern Railway few years ago.  Mr Sridharan was awarded by the then Railway Minister for designing the present railway time table.

Srinivasan walked the audience through various aspects of making of emagazine and also gave important tips.

Mr T N Ashok gave suggestions for improving writing skills.  Mr S Balu emphasised the need for complying with the cyber laws.

The programme was organised by Mr Elbert, Dy. GM, Corporate Communication of NTPC, Hyderabad.  Shri Bhowmick and Shri R M Radhakrishnan, General Managers of NTPC were present during the entire workshop.  Ms Usha, Mr Praveen and Mr Narayanan, Senior officials ensured the logistics.

NTPC plans to organise similar workshops on Communication tools at different centres.

The power point presentation used by Srinivasan can be viewed here.



The photographs taken during the occassion.



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Prime Point Foundation

Prime Point Foundation is a non-profit Trust incepted in December 1999, to create Communication awareness among all the people. 

K Srinivasan (Communication Strategist ) is the Founder and Chairman the Trust.
  • The Foundation offers Training, workshop on all Communication related subjects, including Image Audit. 
  • The Foundation publishes a monthly eMagazine PreSense since March 2006. 
  • Digital Journalists Association of India (DiJAI),  India Vision, Action 2020, Education Loan Task Force (ELTF) are other major initiatives of this Foundation. 
  • Every year, the Foundation honours the outstanding Parliamentarians with Sansad Ratna Awards 
Profile of K. Srinivasan may be downloaded from

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prpoint@gmail.com

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