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Sunday, 7 September 2003

Certificate course on Public Relations and Corporate Communication

Prime Point Foundation was incepted with one of the main objectives of creating Public Relations awareness amongst the various Corporates and students.  As part of the objective, the Foundation has started a month long 'Certificate course on Public Relations and Corporate communication' at Chennai in association with Stenographers' Guild, one of the pioneer Institutions providing professional education.    The programme was inaugurated on 5th September 2003 by Shri T Theethan, Accountant General, Tamilnadu.
Mr K Srinivasan explaining a point to the participants

The course includes introduction to Public Relations, evolution of PR in the global level and  in India, Internal communication, Media Relations, drafting of Press releases, Internet as a PR tool, Image Audit, Drafting of Public Relations Policy, PR Plans and PR Budget, crisis communication, etc.  The entire programme has been designed to suit the Corporates for their day to day communication management.

The faculty include Mr K. Srinivasan, Chairman of the Foundation, Mr Balaji, CEO, Mediaone Advertising, Mr Anand, Asia News International, etc. The participants are being given exposure in drafting of Press Releases, drafting of questionnaire for an Image Audit, drafting of a PR plans, etc.

The participants are seen working on  press release with the guidance of Sri K. Srinivasan
The Foundation plans to conduct similar programmes in future for different segments.   The certificates were awarded to the participants on Monday the 10th November 2003 by His Holiness Sri Jayendra Saraswathi Swamigal, Sankaracharya of Sri Kanchi Kamakoti Peetam.  

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Prime Point Foundation

Prime Point Foundation is a non-profit Trust incepted in December 1999, to create Communication awareness among all the people. 

K Srinivasan (Communication Strategist ) is the Founder and Chairman the Trust.
  • The Foundation offers Training, workshop on all Communication related subjects, including Image Audit. 
  • The Foundation publishes a monthly eMagazine PreSense since March 2006. 
  • Digital Journalists Association of India (DiJAI),  India Vision, Action 2020, Education Loan Task Force (ELTF) are other major initiatives of this Foundation. 
  • Every year, the Foundation honours the outstanding Parliamentarians with Sansad Ratna Awards 
Profile of K. Srinivasan may be downloaded from

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K. Srinivasan
Chairman and Mg. Trustee
prpoint@gmail.com

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