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Monday 19 April 2004

Drafting of Press Release - Workshop

A workshop was held on Sunday the 18th April 2004 at Chennai  on the topic "What is wrong with our press releases? - Drafting of effective press release".  Around 20 Public Relations professionals participated in the half-day workshop.

Mr K. Srinivasan, Chairman of the Foundation welcomed the participants and spoke about the differences between journalists way of writing and Public Relations officials' way of writing.

Mr Prakash M Swamy, one of the senior journalists of the city talked about the various mistakes committed by the PR professionals while drafting the press releases.

Do you want to download the background materials circulated to the participants? 

Mr R Nuruallah, another senior journalist and working in Dinamalar, a leading Tamil daily spoke about the various mistakes committed by the PR professionals while sending the press releases in regional languages.

Mr T P Sridharan, Business Editor of Daily Thanthi, another leading Tamil daily spoke about the importance of business press releases in regional languages.  He also showed the way as to how good press releases could be made in regional languages.

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Prime Point Foundation

Prime Point Foundation is a non-profit Trust incepted in December 1999, to create Communication awareness among all the people.

K Srinivasan (Communication Strategist ) is the Founder and Chairman the Trust.
  • The Foundation offers Training, workshop on all Communication related subjects, including Image (Perception)  Audit.
  • The Foundation publishes a monthly eMagazine PreSense since March 2006.
  • The eMagazine PreSense has five initiatives. viz (1) Education Loan Task Force (ELTF), (2) Sansad Ratna Awards, (3) Next Gen Political Leaders (NGPL), (4) Digital Security Association of India (DiSAI) and (5) Digital Journalists Association of India (DiJAI).
  • Every year, the Foundation honours the outstanding Parliamentarians with Sansad Ratna Awards
Profile of K. Srinivasan may be downloaded from http://www.prpoint.com/profile/srinivasan.pdf

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K. Srinivasan
Chairman and Mg. Trustee
prpoint@gmail.com

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